The Effect of Information Technology Culture on Online Business Success in Jakarta

Gilbert Orville, Rodhiah Rodhiah

Abstract


Based on the increasingly large development of the internet, the use of the Internet has entered in various fields of life. Everyone can access the Internet; entrepreneurs also take advantage of this as an opportunity. The influence of information technology affects entrepreneurs to make the transition of their business into an online business. That way, the products they sell can be purchased via the internet. This study aims to determine the influence of information technology culture on online business success, the effect of one's innovation and experience on the relationship between information technology culture and online business success in Jakarta. The population in this study are online entrepreneurs in Jakarta. The sample used in this study amounted to 100 samples. This sample selection technique uses convenience sampling technique through SmartPLS 3. Data collection is done by distributing questionnaires through Google Form. The results of this study indicate that the information technology culture variable has a positive and significant effect on online business success, the experience variable has a positive and significant effect on the relationship between information technology culture and online business success. However, Personal Innovativeness variable has a negative and significant effect relationship between information technology culture and online business success variable.


Keywords


information technology culture; personal inovativeness; experience; business success

Full Text:

PDF

References


Abubakre, M., Zhou, Y., & Zhou, Z. (2022). The impact of information technology culture and personal innovativeness in information technology on digital entrepreneurship success. Information Technology and People, 35(1), 204–231. https://doi.org/10.1108/ITP-01-2020-0002

Alkhairi, P., Purba, L. P., Eryzha, A., Windarto, A. P., & Wanto, A. (2019). The Analysis of the ELECTREE II Algorithm in Determining the Doubts of the Community Doing Business Online. Journal of Physics: Conference Series, 1255(1). https://doi.org/10.1088/1742-6596/1255/1/012010

Arlianto, T. (2014). Pengaruh Penggunaan Informasi Akuntansi terhadap Keberhasilan UMKM (Studi Kasus pada Industri Konveksi Desa Padurenan Kecamatan Gebog Kabupaten Kudus). Universitas Kristen Satya Wacana Salatiga.

Ghozali, I., & Latan, H. (2014). Partial Least Squares : Konsep, Teknik dan Aplikasi Menggunakan Program SmartPLS3.0 edisi kedua. Universitas Diponegoro, Semarang. 74.

Kollmann, T., Häsel, M., & Breugst, N. (2008). Competence of IT professionals in e-business venture teams: The effect of experience and expertise on preference structure. Journal of Management Information Systems, 25(4), 51–80. https://doi.org/10.2753/MIS0742-1222250402

Kusumatrisna, A. L., Nasirah, A., Fernando, E., Wulandari, H., & Amri, K. (2021). Statistik E-Commerce 2021.

Li, L., Su, F., Zhang, W., & Mao, J. Y. (2018). Digital transformation by SME entrepreneurs: A capability perspective. Information Systems Journal, 28(6), 1129–1157. https://doi.org/10.1111/isj.12153

Lindrayanti. (2013). Sikap Kewirausahaan dalam Hubungannya dengan Keberhasilan Usaha. Jakarta: PT Raja Grafindo.

Nambisan, S. (2017). Digital Entrepreneurship: Toward a Digital Technology Perspective of Entrepreneurship. Entrepreneurship: Theory and Practice, 41(6), 1029–1055. https://doi.org/10.1111/etap.12254

Nathasia, N., & Rodhiah, R. (2020). Pengaruh Inovasi, Kepercayaan Diri Dan Pengambilan Risiko Terhadap Intensi Berwirausaha Pada Mahasiswa Universitas Tarumanagara. Jurnal Manajerial Dan Kewirausahaan, 2(1), 12. https://doi.org/10.24912/jmk.v2i1.7419

Nord, J. H., Nord, G. D., Cormack, S., & Steel, A. C. (2007). IT culture: its impact on communication and work relationships in business. International Journal of Intercultural Information Management, 1(1), 85. https://doi.org/10.1504/ijiim.2007.014373

Prasad, R. A. J. (1998). A Conceptual and Operational Definition of Personal Innovativeness In The Domain Of Information Technology. In Information system research (Vol. 9, Issue 2, pp. 204–215).

Robbins, S., & Judge, T. (2008). Organizational Behaviour (12th ed.).

Rodhiah, N. H. (2021). the Effect of Risk Taking on Product Advantage with Innovative And Proactive As Moderating Variables In Culinary MSME In Tangerang. International Journal of Economics, Business, And Accounting Research ( IJEBAR), 2021(3), 1–11.

Sekaran, U., & Bougie, R. (2016). Research methods for business: A skill-building approach (7th ed.). Chichester, West Sussex, United Kingdom: John Wiley dan Sons.

Shah, M. et al. (2020). The Development Impact of PT. Medco E & P Malaka on Economic Aspects in East Aceh Regency. Budapest International Research and Critics Institute-Journal (BIRCI-Journal). P. 276-286.

Situmeang, R. R. (2018). Dampak Bisnis Online Dan Lapangan Pekerjaan Terhadap Peningkatan Pendapatan Masyarakat (Studi Kasus Jasa Bisnis Online Transportasi Grab Di Kota Medan). Ajie, 03(3), 319–335.

Syahrial. (2004). Pengaruh Diskripsi Kerja dan Upah Terhadap Prestasi Kerja Karyawan Pada PT. (Persero) Bhanda Share Reksa Cabang Medan. Universitas Sumatera Utara.

Uli. (2021). Konsumen Belanja Online RI Melonjak 88 Persen pada 2021. https://www.cnnindonesia.com/ekonomi/20211229141536-92-740093/konsumen-belanja-online-ri-melonjak-88-persen-pada-2021

Vesper, K. (1990). New venture strategies. Prentice Hall.

Walsh, I. (2014). A strategic path to study IT use through users’ IT culture and IT needs: A mixed-method grounded theory. Journal of Strategic Information Systems, 23(2), 146–173. https://doi.org/10.1016/j.jsis.2013.06.001




DOI: https://doi.org/10.33258/birci.v5i3.6362

Article Metrics

Abstract view : 49 times
PDF - 22 times

Refbacks

  • There are currently no refbacks.


Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

 

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.